Smart Wardrobe
Quiet luxury
Essential pieces in neutral tones, solid colours and warm fabrics: elegance comes from quality and proportions, not logos.
- Neutral coat
- Neutral knit or shirt
- Clean-cut trousers or skirt
- Loafers or leather shoes
Your personal digital stylist
Your wardrobe already holds your next outfits.
Photograph your clothes: Smart Wardrobe recognises them and suggests what to wear every day. Only with what you already own.
Private beta on iPhone · Free during the beta
Buy less. Combine more.
Smart Wardrobe helps you rediscover what you own before buying more. Every outfit starts from your clothes, not from a catalogue.
Three steps, no effort.
AI does the tedious part; you always decide.
Photograph your clothes
From the camera or your gallery, many at once. AI recognises type, colour, season and occasion: you confirm with a tap.
Ask "What should I wear?"
Pick the occasion and weather: get 3 outfits made only from your clothes, with why they work together.
Wear and rediscover
Log what you wear: the app brings back the pieces you forget about.
This season's trends, with what you own.
For each trend you see how many key pieces you already have. Tap "Get inspired" and get three takes:
A touch of burgundy
Burgundy is the warm colour of the season: a single piece, paired with dark neutrals, gives the outfit character.
- A burgundy piece
- Dark neutral base
- Dark ankle boots
Preppy
Blazer, shirt and loafers: the English campus look, neat yet relaxed, perfect for the office too.
- Blazer
- Shirt or cardigan
- Chinos or pleated skirt
- Loafers
1Your clothes only2With your accessories3At most one purchase, optional
Never a duplicate: the app never suggests buying something you already own.
Your photos stay yours.
We built Smart Wardrobe around privacy, rather than adding it later.
Servers in Europe
Photos and data are stored in Ireland (EU) and visible only to you.
No location
Before upload we strip GPS, phone model and capture date from your photos.
You are in control
Export your data or delete your account with one tap, whenever you like.
No ads
We don't run ads, profile you or sell your data.
Want an early look?
We're looking for our first testers for the private iPhone beta. Tell us a little about yourself and we'll send you an invite.